Nelly Seiglan

Rose

A conversational layer that drops into complex B2B sites and turns visitors into conversions.

Role
Founding Designer
Year
Since 2025
Platform
Web
Focus
Conversion UX
▶ play
Challenge
Stop complex B2B sites from losing visitors before they convert.
My role
Founding Designer: conversation flows, embedded widget, conversion UX.
Outcome
10% of visitors convert through Rose.
Context

Complex sites lose people.

Complex B2B sites lose visitors before they ever convert. Rose adds a conversational layer that meets visitors where they are and guides them to the right next step.

Approach

A conversation that fits any site.

I designed the conversation flows and the embedded widget so it drops into any site without friction, then tuned the experience around measurable engagement and conversion.

Impact
0%

Of visitors now convert through Rose, turning a passive site into a channel that actively moves people forward.

Visit userose.ai ↗